Oooohh, Ahhhhh, TURQUOISE!!

Just have to share a wonderful essay on Deerwoman Designs blog about turquoise! You see, I'm ready to admit that one of my great loves in my life is southwest turquoise and Native American made jewelry. I'm always on the lookout for artist pieces using natural, beautiful turquoise stones, and silver work. I often study the designs and draw inspiration from it.

Buying turquoise isn't as easy as you think it is, as I found out. There are many, many, many fake stones or plastic being passed off as turquoise on the market. Learning to buy quailty turquoise pieces takes some homework and developing a good eye. It's something people have devoted their lifetime too!

This essay about turquoise on Deerwoman Designs blog really covers the basics and is a good start to help about learning how to distinguish what is natural gem quality turquoise stones to plastic fakes with little to no actual turquoise stone involved. If you love turquoise you will thoroughly enjoy the effort she took to compile the info and pictures!

I'm not one to believe in emotional attributes or tailsman qualites attached to stones, but if you do, turquoise is believed to have healing properties and was also believed to make arrows fly straight by some Native American cultures. Another belief I personally found interesting is that it's susposed to help a horseback rider stay on and prevent falls! Boy, too bad I didn't know about that all these years I've been riding, I would have been saved a lot of bumps, bruises, broken bones, etc.....!!! LOL!!!!

Promote! Promote! Promote!

I started something I've never done before last week, creating promotional items of my Etsy art shop! Making my Etsy shop a success (ie producing a steady monthly income and showcasing my art) has become really important to me. So, I've been reading through all the forums for days on the site to glean ideas about how to do this, especially in the economy today! I gathered some great ideas and one of those was to join an Etsy Team. I joined the Etsy Texas Crafters last month and one of the events is a participating booth at the Maker Faire in Austin Oct. 18th. And, one of the members is cordinating "goodie bags" to give out to promote Etsy and the Texas Etsy members. And all I, or any member, need to do was simply send their shop promo items and the kind Etsy member will distrubute them out!!

I thought, wow, this is a great and affordable opportunity for me, so why not participate and take advantage! Now, what in the world do I send as a promotional item? The obivious is business cards, however, I asked myself, would just a business card be motivation enough to get someone to come to my shop? While I have some very nice business cards, they do not really promote my Etsy site (it mostly highlights some other websites I use, but I'm in the process of changing my mind about those sites as I'm not getting ANY sales there!). I racked my brain and thought back on my experience from working in a doctor's office and when I was a veterinary pharmaucetical distributor salesperson. At those jobs I was innuadated with promotional items from all sorts of drug companies. The ones that I handled the most, therefore in my eyesight more often, was nice, cute USEABLE, items........

So, there you go...... (as Texans say)....

I tossed around a few ideas and decided on two products that would get some good attention and say "Pick me" "Look at Me"! Or at least I think so! A small handmade notepad (4" x 2.5") and a bookmark/business card combo. The notepad will have my store info, a copy of one of my paintings and a beaded accent and backed with some handmade paper. My bookmark with be printed on some cotton linen type handmade paper with a ribbon and bead accent. And here's a sample of what I came up with:

The first notepad shows how I did the back of each pad, bound with real leather cord and assorted handmade paper. Then two of the examples of the pads showing the beaded binding and a painting example. Each pad has five pages of off white resume paper. I'm thinking people can use this pad as a mini sketch pad too. I'm having to practically hand cut all the pages so it's a lot of work. The front of the pad is printed on some great cotton rag paper (Lenox 100) that has a nice stiffness and thickness. I used glass beads with gold beading wire and just wrapped it around the leather cording (these supplies, beads & leather cord, came from WalMart so I didn't have to spend much). I'm making around 30 or so of these!

And these are the business card/bookmarks:

I'm making around 30-40 of these and hand tying each ribbon and bead. The paper used has more of a cotton linen feel to it, I really like it a lot.

I'm trying to be very disciplined and keep working on making all of these and then get them mailed off. This being the first time I've ever hand made promo items I'm getting a good idea of what it takes timewise and cost wise. I'm learning a lot, it will be very interesting to see what kind of response I get after they are handed out in October.

Now, after this project is done, it's time to really build art projects for my shop in time for October. Lots and lots of ideas........Stay tuned!!!

My Latest Artwork - Desert Runners Tres

Here is a piece I call "Desert Runners Tres", it's a watercolor pencil, 5" x 9.5" on 136 lb watercolor cold press paper. I did this piece as a refuge of sorts from a project I did earlier that did not turn out as well as I wanted. I also put the other piece up on an artist website for constructive criticism and unfortunately, got slammed by a couple of people who, let's just say, did not give what I call "constructive" comments. Aaargh, anyway, I needed to do a piece that would restore my confidence a bit.

So I used some background shots of the Valley of Fire state park from my personal collection (Valley of Fire State Park is located just north of Las Vegas, NV) and a copyright free horse photo from an online library. The horses are all different colors, or different bay colors, and I wanted to portray them just running because they can! An allegory for freedom, my freedom to be creative and like what I produce. When I am out in the desert, I feel this immense sense of freedom and my mental burdens gone or lightened. My three horses here, I feel, are enjoying this sense of freedom too. When I look at this painting, it reminds me of that special sense of being free in the desert!

I plan to sell this piece. I should have it listed in my Etsy shoppe soon and I'll make some prints as well. I'm going to be working on some small paintings for bookmark projects next so hopefully I'll have those ready soon!

Understanding Art Confidence

When I decided to pursue creating an art career at this stage in my life, I've found that I relied on my passion and excitement for creating a piece. Well, soon I realized those feelings don't necessarily result in a piece that all comes together automatically! And then, I became very disappointed with myself, and heading down that useless road of doubting my talent and choice. However, I do have a bit of a stubborn streak and like to think of myself as practical and sensible so I "hunkered" down and took a realistic look at my technique and understanding of color theory, composition, light and dark values, etc.... and allowed myself to be ok with what I felt was an honest assessment (where my naturally strong points and weak points were). From that point on, I sought projects that would always challenge me on some aspect so I could gain that all important confidence in painting a finished piece!

This painting is from a series I call Prancing Horse. The painting is entitled Prancing Horse Faux Black. It's called faux black because I did not use any black paint in the painting. When studying on my favorite artists self-help website, I came across a discussion about painting blacks without using black paint. I thought, ok, I can do this. And my black prancing horse came to be. The black is a combination of blue + red+ green, in various hues and layers. After playing around with this color combinations and seeing how mixing in the water brings it to life, I'm hooked! Now I understand when other artists say they never use black straight from the tube (or pencil in my case!) This is one of my favorite paintings so far, simply because I was so fascinated with the color mixing discovery! I think the color came out so much more vibrant than a straight painted black. And, as an added benefit, my confidence was boosted!

Prancing Horse Faux Black is a small format painting, the size is 4.25" x 5.75", on 90 lb watercolor paper. The mat is hand cut and formed by me from some wonderful handmade paper I bought from Under The Sun ( http://stores.ebay.com/Handmade-Paper-Store), a faux brown leather with a white linen surface. This painting is available for purchase. http://www.hosslass.etsy.com/

Thanks for visiting!

Hanging Out the Shingle

This is Sisco, my partner in all equine endeavors! He's the third of my lifetime horses so far. My first horse I got when I was 16, and we shared adventures for the next 25 years. My second horse partner, who taught me through the school of hard knocks, how to truly discover the ART of listening and understanding horses, was with me for ten years. Both of these horses have passed over the rainbow bridge in recent years. So, now it's just Sisco and I, and we are in our third year of being together.

These horses over the years have provided so many days of inspiration for my future art ideas and expressions. So have so many other horses I have encountered over the past almost 30 years I've been a "horse person". Seems like I needed all this experience first so I can now hang my shingle out as a horse artist!

When I was younger, I showed a talent for art, painting and drawing, horses, horses and more horses. I didn't develop that talent as I entered college and went into another direction in life. Now, after a few decades, I felt drawn back to drawing and painting. I think it's a mid life crisis, LOL! Whatever it is, I love having this activity as part of my life again!

Around two years ago, I started searching out art sites and began to re-educate myself about drawing and painting and began the creative process. And while my art production maybe a bit slow, I'm now feeling that I'm getting my rhythm now and have begun to build a portfolio to share. And now, here is this blog, another way to share my art creations!

Next blog time, the art sharing begins!!!